5 Crucial Google Analytics Customizations to Boost Ecommerce Sales

This is a guest post by Kinjal Adeshara. An ecommerce site is an excellent way of generating revenues with minimum physical efforts. But that doesn�t mean it can thrive on its own. Tools like Google Analytics are survival keys for ecommerce sites � access to data and ability to analyze it are the foundation on which successful online stores are built. Study of web analytics report from Google